Perforated windows films or “Window Perf” sound like materials from science fiction. It is a material that allows one-way privacy; it is completely transparent from the inside, thus allowing people in a building or vehicle to see the outside. However, it displays bright marketing messages on the outside; hence people outside cannot see the inside. Perforated windows films are a budget-friendly way to improve brand awareness and increase foot traffic for your business. You can install Window Perf in the visible window space of your business to advertise discounts, upcoming events, new products, and any other promotion aimed at attracting potential customers. No matter the size of your business, you stand to gain a great deal from the benefits of perforated window film cling.
How is it made?
Perforated windows films are made out of vinyl sheets with patterns of tiny holes cut through them. There are many holes such that a significant amount of materials is removed(typically between 30-50%). Most manufacturers of window Perfs usually indicate the ratio of vinyl to holes. Therefore, a 70/30 vinyl means 70% vinyl and 30% vinyl.
Window Perfs contain two layers: the dark-colored inner layer and the brightly-colored printed layer, which provides the surface on which graphics are drawn using Ultra-Violet ink. The usage of UV ink ensures that the final graphics are fade-resistant, water-resistant, have sharp contrast(aids readability), and have an excellent gloss.
How does it work?
The principle behind how Window Perf works is quite simple. It takes advantage of the highly visual nature of human beings. Our eyes will naturally focus on the brightly painted front side instead of the darker light behind it. From the interior side, our eyes will focus on the brightness behind the dark layer (due to the sun), making it seem transparent. There are many types of Perforated windows films you can choose from depending on your needs.
White on Black Perforated-As the name suggests, this film is white on the front and black on the inner side(the adhesive side). The white part reflects light so that it won’t dominate the inside. This type of film is used to provide one-way vision daytime privacy. It is installed on the outside of the window.
Black on White Perforated– This film is the opposite of white on black perforated, with black on the front and white on the adhesive side; it is similar to black on white as it is installed on the inner window, with the white side appearing from the outside. It is also used to provide one-way vision daytime privacy.
Translucent White Perforated– Conventional black and white perforated has one major problem: it only provides daytime privacy and can become transparent at night when illuminated from inside. The translucent white perforated film aims to solve this problem. It enables window graphics to be illuminated using light from inside the window.
Benefits of perforated window films
Privacy
Perforated films can be installed as a contemporary, high-tech alternative to brickwork bollard screens. It’s an easy way of providing window privacy without much effort or cost involved, like mortar and bricks. Construction screens, created using multiple Perfs, are ideal screening solutions for offices, car parks, restaurants, commercial buildings, multi retail store entrances, garages, canteens, etc. From inside the facilities, directly adjacent areas remain visible, yet people in transparent panels remain entirely opaque from outside.
Low-cost & effective
Perforated films are a cheap way of drawing attention to your office or retail space. Perforated film versions can come with single or double-sided patterned sidewalls putting various business names, slogans, seasonal event designs, dynamic street graphics, etc. This generates maximum customer attention towards particular products/services displayed at that location, making it an efficient medium to increase foot traffic aimed at exchanging leads, increasing product sales, and effective brand awareness.
It is easy to install
You do not need any professional help when installing perforated films. The films can be easily cut to size and applied in a few minutes. Once installed, they can last for years.
Conclusion
Perforated window film is a new way to make your business stand out from others by creating eye-catching graphics by printing it inside the perforation, which allows users to communicate quickly and easily with their customers. It is a highly cost-effective marketing solution that takes advantage of one fundamental aspect of human behavior: people are more attracted towards bright colors than everything else in life together!